Evaluation Question 4

Who would be the audience for your media product?


Our target audience is quite a mature group that would appreciate the emotional development and depth, rather than the more traditional blockbuster thrillers which are more action packed. The characters featured in our film are around the age of 17-18, so this will be likely attract an audience roughly around the same age as they can relate to the characters, however as the film focuses on mature emotional themes, it would also be likely to attract older audiences who would be interested in the emotional asepect of the film as they are naturally more mature and would also be more patient for the story to progress.

We decided to make our film a certificate 15 film as it would allow us to include scenes that we would otherwise not be able to if the film had a lower age certificate. We do not feel that our film would financially benefit from being a lower age certificate as the extra age range we would gain would most likely not appreciate the themes and emotional focus of our introduction and would not watch the film at the cinema.